the same forces reshaping luxury seem to be reshaping television.
when it comes to ethics, network news has long been a team sport — you watch who you believe in and retain peripheral interest in the rest. maybe. (the phrase “preaching to the choir” comes to mind.) but in this brave new world where ethics guide how we spend our money and time it appears that even big brands can be forced to bend to the will of the consumer. fox was good to quietly support bill o’reilly, the show’s advertisers were not. the advertisers, luxury cars amongst them, were listening to their consumers… shaping the new luxury.